Clicks that click: 09.09.09

Wednesday, September 9, 2009 by Chuck Gose
I'm out at MediaTile HQ in Scotts Valley, CA, this week so I'm a bit tied up in meetings. I thought it was a good time to pull together another list of my "clicks that click." These are a smattering of news items I've picked up over the last week or so that are related to communication in the workplace, social media AND/or digital signage.
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At last June's IABC World Conference, I was asked about the trends I was seeing in corporate communications and what did I see around the corner. My response was that eventually communications would switch into recovery mode and that companies would have to respond to keep employees around. With a nice Labor Day theme, Jeanette Paladino agrees that companies should be ratcheting up their communications. (She mentions intranets, newsletters and face-to-face, but not digital signage. I'm sure it's just oversight.) Jennifer Bull over at Good Company shares our sentiment.
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Communication NationGlobal business communication is often a tough nut to crack, but Dave Meyer provides 10 tips for global communicators on his Communication Nation blog. All 10 are solid global communication tips, but I especially love #1 (get outside your fish bowl) and #6 (engage). I'm not sure if Dave did his graphics or not, but they are great.
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Though I'm headed to the circus this weekend, I'm not what you'd call a big fan of clowns. But allegedly you can use scary clowns to improve employee engagement. Go figure. I'd put up the photo but I'm going to stick with the fish.
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Has the employee-employer relationship permanently changed? Yes.
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Apparently, more and more companies and organizations are looking at Twitter to help during crisis communication. Communicating to employees during a crisis has long been a challenge. Digital signage can help on site, but Twitter could become a huge resource for those employees who are off-site or remote. All they'd have to do is follow the corporate account.

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