This post originally
appeared on Paul Barton's "Just My
Type" blog and
we received full permission to re-run the content on this
blog.
Over the years, Paul Barton has become a great friend of mine. We
originally "met" via Twitter, but have since reconnected several
times at IABC World Conferences.
In this post, he pulled together 20 objectives for employee
communicators that I thought were simply brilliant. I'd like to see
if anybody can put up an argument against any of them. Check out
Paul's 20 guiding principles for employee communications....
MediaTile is at the Super Bowl. . . sort of. #sb46 #social46
Tuesday, January 24, 2012
The Super Bowl is less than two weeks away and MediaTile will be
there. . . sort of. Let me explain.
MediaTile is headquartered out of California, but I live and work
in Indianapolis, this year's host of the Super Bowl. It's been a
point of pride for the city ever since the NFL announced Indy as
the host for the big game.
Well now it's here and we're ready show off the city. The Super Bowl Host
Committee asked me and 45 other local social media
enthusiasts to join its #Social46 crew. Our task is helping spread
the word about all of the great...
That audience you see every day (guest author @johnbthomas) #internalcomms
Monday, January 23, 2012
This content
originally appeared on JTPR's
Spread the Word and has been reposted with
permission.
It happens over and over. We ask new clients about the audiences
they need to reach in order to achieve their objectives, and they
quickly zero in on potential clients and customers. Then they talk
about collaborators and marketplace influencers. Then, as an
afterthought, they might mention employees.
Usually, this isn’t because there is some desire NOT to communicate
with employees. It’s just that, when these clients focus on making
sales and...
The fiction behind employee communications #internalcomms
Thursday, January 19, 2012
I rarely read fiction books. And when I say "rarely," I mean
never. (Unless of course I'm reading to my kids at night.)
As it turns out, people are better off for reading fiction. I've
always held the belief that there are so many great non-fiction
(real life) stories out there that I shouldn't waste my time
reading "made up stories." (Those are my words.)
But a new study in
Scientific
American discusses how fiction can hone social skills.
But they aren't talking about Twitter, Facebook and so forth. It's
about relating and interacting with...
If you thought Las Vegas couldn’t jam more blinking lights into its city limits, the Consumer Electronic Show (CES) has news for you – Vegas can and did.
In arguably its biggest show ever, CES allowed consumers and companies alike to see what the future holds in the consumer technology marketplace. From Ultra-flat panel 3D TVs to Justin Beiber, CES delivered the goods.
MediaTile was prominently featured in both the Verizon Wireless and Alcatel Lucent booths in the form of The GameTime Media Table. After winning the 2012 DIGI Award for "Best New...
Read More »Are you a fan of employee engagement surveys? #internalcomms
Monday, January 16, 2012
I'm not.
I've admitted that here on this
blog. But in a lot of large corporations, employee
engagement surveys can be a necessary evil for employee
communication professionals. You can only fight them for so
long.
So if your company is bound and determined to conduct an engagement
survey, here are some tips from CustomInsight to improve
the response rate.
- Ensure anonymity.
- Secure an endorsement from senior management.
- Keep the survey brief.
- Explain the benefits to all employees.
- Explain the next steps.
- Follow through on your promises.
- Offer...
I'll be the first to admit
that I do not make New Year's resolutions. But people making
promises and commitments to themselves is a good thing. Melcrum
published a piece about 8
New Year's resolutions for internal communication
pros.
Some are weak, but some also have a lot of value. I added my two
cents in italics. Here we go...
-
Think of outcome, not output
Focus on business outcomes, not simply on producing communication collateral. Use communication as a means to an end, not an end in itself. There’s a big difference between saying “who’s got...
We put a lot of work into our blog (and I hope those that read
it find our posts helpful). I thought I'd go back and find the top
eight most-read blog posts from the past year. Why eight? Because
it was a crazy year.
I hope you enjoy.
-
If you're in employee
communications, watch this video now
-
The top holiday
gift ideas for internal communicators
-
What impact did Twitter
have on the IABC World Conference?
-
Digital
signage and the Powerpoint problem
-
Repetition is key
to successful internal communication
- Another incredible milestone for the...
And the DIGI AWARD goes to #MediaCast Video Presence
Friday, December 30, 2011

What a great way to kick off the New Year. Digital Signage
Magazine awarded MediaTile the coveted 2012 DIGI Award for our
innovative MediaCast Video
Presence system.
MediaCast Video Presence, which powers the revolutionary HumanKiosk solution, has
received a first place award for Best New Product in the New
Content Management Software/Web Based (SaaS) category.
From the Digital Signage Magazine website: “The DIGI Awards recognize the resellers, integrators and service providers who have gone the extra mile to ensure success for their...
Top holiday gift ideas for internal communication professionals #icgifts
Tuesday, December 13, 2011
'Tis
the season of giving. But do you have that hard-to-buy-for employee
communicator in your life and are struggling with what to get them
for Christmas?To help you with ideas, I reached out to several of my employee communication friends on Twitter to see what they thought every communicator needs on his or her Christmas list. Some were serious. But most were not.
Dana Leeson A suit of armor to protect you when delivering honest feedback to the CEO about their approach to an employee briefing to deflecting missile launched laptops when you...Read More »