
Digital
Signage Expo is a week away and I'm ecstatic to report that
MediaTile will have quite
the presence at the event in Las Vegas. To reference a memorable
Bill Crystal quote in The Princess Bride, we are "storming the
castle."
We have a pretty good sized booth (
#1427) at
the convention center, but most importantly is that several of us
(employees and customers) are speaking at various sessions.
You can check out the
full schedule and details of
those speaking at panels and Lunch & Learns, but here are
the highlights:
- Wayne Ward, Sprint, VP,...
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It's been a busy week at MediaTile, but I didn't want to miss a big
announcement we made
earlier this week. Later this month, we will launch and add a new
emergency broadcast triggering system to MediaCast (our digital
signage Software as a Service).
What's unique about the Emergency Media Trigger (as we're calling
it) is that in integrates within legacy emergency communication
systems. This is especially huge for educational institutions and
corporate communication departments who are always looking for
effective and simple ways of delivering...
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I enjoy speaking in front of large groups. But that doesn't mean
it's easy. At the
6th
Annual Summit for Emergency & Disaster Planning,
the audience was largely from educational institutions. But there
were teachers, and administrators, and principals, and health and
safety directors, and fire chiefs, and you get the point. It's
tough making a presentation that's then relevant to all of those
groups.
Plus, I had the second-to-last slot so I was pleased with many
stuck around for the full day. I was surprised to see so many hands
raised when I...
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That's the title of my topic at the
6th
Annual Emergency & Disaster Planning conference in
Toronto. The folks at the Strategy Institute always put on a good
show.
I'm honored to present at the show, but am equally interested to
hear what the other speakers have to say. I would imagine this is a
hungry audience, especially with so many public institutions
concerned over a potential flu epidemic. The two-day conference is
focused on the education sector. Just glancing through some of the
other topics and you see words like "infectious...
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Growing up, I couldn't tell you how many times I heard that
when I was a kid. AND it was always an annoyance because it seemed
interrupt my GI Joe cartoons. And thankfully, it always only seemed
to be a test. But the
Emergency Broadcast System was in
place a valuable crisis communication tool, giving the government
the ability to alert communities if there was a crisis at
hand.
We are now giving that same ability to MediaTile digital signage
network operators. Just announced last week, users can now
implement what's called an
Emergency Media...
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For the employee communications expert panel at this week's
IABC World Conference,
I was asked to talk briefly about a communications trend I've seen
recently. Aside from the obvious one (social media), the only thing
I've seen is internal communicators getting beat up on a daily
basis. For the last six months they have been in crisis mode
because announced layoffs, business cuts and other fun news.

So what
I presented to the group was more a curiosity that I had.
I'm really interested to see that as the economy moves from
recession to recovery,...
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I
wasn't out at this year's Kioskcom but our friend Lionel Tepper of
Digital Signage
Universe was. Today, he posted this
great review of the show's highlights. Lionel
noted that though Kioskcom is a bit smaller than other industry
shows, he feels the show always brings a broad range of
attendees.
Follow
the jump to read some additional information
on the Employee Communications segment MediaTile's Keith Kelsen
hosted. It sounds like the session went well and I think Lionel
described the corp comm market with this:
One of the biggest...
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MediaTile's
very own Keith Kelsen will be chairing a very cool session at this
week's
Kioskcom.
It's titled "Employee Communication: Digital Signage to Communicate
to Internal Customers."
I'm thrilled to see the corporate communication segment being
addressed at an industry show. It's a rare occasion. If you're
planning on being out in Las Vegas for this year's show, swing by
to check out the session. Keith's session is on Thursday at 10:30
am PST.
Here's a session summary:
Employee Communication: Digital Signage to Communicate to
Internal...
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Every corporate communications department has (or at least should
have) a crisis communication plan. For those who have gone through
various business continuity exercises or emergency drills, you now
how important these plans are.
And when I talk to customers, they ask me about how to
incorporate their
digital
signage network into the crisis planning. My answer is
simple. Do it on the front end. A plan is only as good as the
people who know about it and are prepared to execute it.
If a plan exists and no one knows about it or isn't aware of...
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At
MediaTile,
we are super excited to be a part of a special supplement appearing
in today's USA Today in select markets around the
country.
The special publication will be available in Los Angeles, Chicago,
San Francisco, New York and Atlanta. And since we are on the cover
along side our partner Sprint, we're hoping the circulation of
750,000 draws great attention to our digital signage
technology.
So you say you're not in one of those cities? All is not lost. You
can
download the
supplement direct from MediaTile.
If you are conducting digital...
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