Emergency Digital Signage

CMO Council recognizes HumanKiosk as emerging solution to help brands localize marketing programs

Wednesday, November 2, 2011 by Mike Foster

This just in… Our HumanKiosk has been recognized by the CMO Council as an emerging technology solution that can help brands and businesses localize their marketing programs to optimize sales effectiveness. Check out the full announcement.

Today’s news follows the CMO Council’s release of its “Localize to Optimize Sales Channel Effectiveness” research report, announced on Monday. It reveals that 86% percent of national marketers surveyed intend to look for better ways to modify, adapt and localize their marketing content, messaging and prospect engagement practices. Highlighted in this research were the “preferred” marketing mediums to achieve “localization,” which include interactive digital signage along with electronic messaging, and social networks over broadcast television, local magazines and other traditional B2C communications.

This is an important milestone for our industry, for MediaTile and our HumanKiosk and MediaCast Video Presence solution, as it highlights the core “needs” and business value which is driving the high demand and interest in the HumanKiosk digital signage solution. Simply stated, businesses (and brands) are being driven by both profitability and competitive positioning needs to deliver marketing programs that increase customer relevance and direct engagement.

For example, 67% of companies participating in the survey indicated that localized marketing strategies and programs would help them achieve greater customer relevance, response and return; while 40% reported they desired better customer conversations and connectivity.

Donovan Neale-May, executive director of the CMO Council, had this to say: "The HumanKiosk solution is a perfect fit for today's innovative brands and businesses seeking to localize their marketing efforts by connecting directly with consumers where and when they are making a considered purchase decision. The CMO Council's research, compiled from more than 300 member interactions across leading industry sectors, indicates that brands are moving to more targeted, personalized, interactive and measureable forms of local engagement - and the HumanKiosk does just that."

Here is the link to the CMO Council’s press release, and to their research report (fee based). Click here for more information on the HumanKiosk Solution andMediaCast Video Presence.

Mike Foster
CMO and Co-Founder, MediaTile

4G Interactive Digital Signage: MediaCast Video Presence, the HumanKiosk and Sprint 4G

Wednesday, October 12, 2011 by Mike Foster

Sprint is showcasing our latest and greatest HumanKiosk solution, powered by MediaCast Video Presence at the CTIA show in San Diego this week.

Sprint has been one of the carriers supporting our HumanKiosk project – promoting it in their 4G launch events across the country, as a prominent element of their M2M Collaboration Center and in their Enterprise Briefing Center. Now that we’ve officially launched the HumanKiosk, Sprint is one of our eco-system partners helping to get the word to customers through their marketing and sales efforts.

Yesterday, Sprint issued a joint press release with us, officially announcing support for Sprint’s 4G network with the HumanKiosk digital signage solution. Kevin Kunkel, a regional vice president for Sprint had this to say: “…[this] takes interactive digital signage and kiosks to a whole new dimension.” While Wayne Ward, Sprint’s VP of Emerging Solutions said: “…[the] HumanKiosk solution is an amazing example of how companies are leveraging the Sprint 4G network to deliver innovative solutions that solve today’s business problems with new levels of efficiency and unbeatable economics.” Great stuff!

In other big news, Sprint announced last week that they will be supporting 4G LTE: “Sprint Accelerates Deployment of Network Vision and Announces National Rollout of 4G LTE”. This is fundamentally the same technology base that we’ve been supporting through our Alcatel Lucent and Verizon eco-system partners.

If you haven’t yet seen our launch video, you can view it on YouTube.

Digital signage to improve healthcare communication & patient satisfaction

Friday, September 23, 2011 by Chuck Gose

Earlier this week, we held a free webinar with Dominican Health (one of our customers) about their digital signage installation. Mike Lee, the Director of Marketing & Communication, shared his knowledge and lessons learned on how Dominican Health has used the technology to improve communication with doctors, nurses, patients, visitors and the general public.

I came across this post which talked about even more use cases for digital signage inside healthcare organizations. The author identified 8 main ways:

Wayfinding applications can direct visitors from point to point within facilities, thus speeding-up the process of finding a patient room or check-in area.
Content can be delivered dynamically within check-in areas providing patients with important information that is relevant to them (such as expected wait times).
For friends and family members, patient treatment status can be delivered in real-time, thus alleviating the fear of uncertainty during a surgery or procedure of a loved one.
Relevant entertainment can be tailored and delivered to a patient room based on a demographic profile captured during the patient check-in process.
Better facilitation of communication with staff. Digital signage solutions can replace the typical whiteboards found in areas such as nursing stations, emergency and operating rooms, improving the overall coordination of care.
Improved collaboration. Doctors, nurses and administrators can use digital signage and software collaboration tools to improve relevant workflow communication.
Automation of the patient check-in process. Digital signage, when deployed with the right content management system, has the potential to streamline wait times and improve the capacity to service a greater number of patients and to improve the patient experience.
Awareness and demand generation related to the gift shop or cafeteria. Digital signage can be deployed to promote specials and promotions, thus increasing sales and profitability tied to concession and hard good sales.

Without a doubt, this was one of the better overviews I've read of digital signage in healthcare. And even though these are all great use cases, great content will ultimately be what determines how viewers interact and respond.

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Cellular Digital Signage for Healthcare Webinar - Wednesday, September 21

Tuesday, August 23, 2011 by Melissa Oakes

Register for our September 21 Cellular Digital Signage for Healthcare webinar and learn how Dominican Hospital, a member of Catholic Healthcare West, the fifth largest hospital provider in the nation and the largest hospital system in California, continues to grow a solution which exceeds their business goals and more.

Learn…

How Dominican Hospital found an easy-to-deploy solution that fit their business needs due to HIPPA requirements;
How they developed a campaign strategy to target and resonate with their wide variety of viewers, including fundraising and emergency broadcasts;
Lessons learned since initial deployment of their digital signage network.

Register now!

The role of digital signage in crisis communication

Friday, July 22, 2011 by Chuck Gose

With the dangerous weather that has hit many parts of the Midwest and South in the past month, I'm sure (and hopeful) that many crisis communication plans are being dusted off.

crisis communication - the old fashioned way

Crisis planning is one of those efforts that most companies do but hope they never have to enact. I've been a part of many crisis and business continuity teams where everybody has the classic red binder that nobody thinks will ever get used.

But do employees know what to do? And what about environments where you might have customers on site. Will employees know what to tell them?

I was at a coffee shop once that lost power during a dangerous thunderstorm. Their "policy" was that if the store lost power (for whatever reason) customers had to leave. So they sent a dozen or so customers out into the storm instead of sheltering them.

We've already had one manufacturing whose facility was damaged by a tornado. They are a customer of ours after the fact. Fortunate for them, nobody was injured during the strike. However, they recognized that they didn't have a quick and visual way of notifying employees of dangerous weather on the way so that everyone could be prepared.

One of our healthcare customers have put several of their digital signage onto their emergency power network. So this way if the hospital loses power, the screens can still operate and communicate vital information to employees, patients and guests.

Now of course, digital signage will never prevent nasty weather or any emergency but it should become a part of your crisis communication activities. This works for corporate communication environments, for those where the network serves internal needs, as well as even retail, banks, etc. The same signage you use to promote products and messages can then be used to provide emergency information.

I fully appreciate what I'm proposing here is not ground-breaking, but it just shows one more example of how digital communication can dynamically change the environment and keep people safe.

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Photo credit, Jeff Attaway

Verizon Wireless Emerging Technology Briefings - Nation-wide!

Thursday, May 19, 2011 by Leah Kane

Today's guest post is provided by MediaTile's Vice President for MediaTile Sales, Heather Whalen.

MediaTile is the Premier Digital Signage M2M Partner for Verizon Wireless.

Verizon Wireless and MediaTile have joined forces to showcase our solutions at Emerging Technology Briefings across the United States. Atlantic City is one of several locations designated in 2011 to attract and engage potential customers with our digital mobile solutions.

Customers attending this event include the Tropicana - Atlantic City Casino/Resort, and Print Art Inc., a commercial printer servicing hospitality, retail and healthcare customers throughout the greater New Jersey area.

National Purchasing Partners (NPP) -another MediaTile Partner- will also be attending the event to showcase our product and service offerings to their own members. Verizon Mobile M2M partners at the event include IPVision and Blackberry .

At today's Emerging Technology Briefings, Jack Sera (of Verizon Wireless Enterprise Data Solutions for the Retail & Hospitality markets) spoke about creating a customer connected world. One of the examples he gave was this: customers debarking from a plane flight can immediately reserve a hotel room, purchase gifts (using QR codes) and make dinner reservations, anytime, anywhere, with the latest mobile wireless technology.

We look forward to providing you with updates as the tour continues!

West coast is the best coast

Monday, January 17, 2011 by Rob Brinkmeyer

4G LTE On January 25, Verizon Wireless kicks off their West Area region events highlighting their new 4G LTE network, which boasts greater speed and increased bandwidth. Similar to the Verizon Wireless events held in the Midwest, this will be a multi-city tour starting in Denver with stops in Los Angeles, San Francisco, Phoenix, Las Vegas, and wrapping up Seattle.

Our HumanKiosk with Video Presence will again be highlighted in regard to what 4G LTE's increased bandwidth can deliver onscreen in the form of live streaming peer-to-peer video. While the HumanKiosk is a great example of the devices 4G LTE can support, the events are truly focused on challenging Verizon Wireless' customers to think about how their business operations can be improved by moving more of their processes onto a secure, reliable, and fully capable cellular network.

MediaTile's digital signage solutions will be shown in vertical-specific examples, but our cloud-connected content management system ("MediaCast") can deliver all the on-screen assets typically reserved for hardwired devices, making MediaTile's digital signage more of a horizontal solution. Interactive digital signage is still considered an emerging technology but customers and employees don't suffer from the same adversity to technology as they used to, and now actively seek out digital solutions to improve their everyday experiences.

Digital signage is no longer meant to be permanently placed on airport walls, for example; on the contrary, the screens are being brought down to eye level and used in non-traditional ways to improve communication in corporations, banks, hotels, and even on buses and trains. With the ability to place MediaTile's cellular connected digital signage screens anywhere there is a power outlet, and with content completely owned by the client...the applications are endless.

If you would like to attend any of Verizon Wireless' 4G LTE west coast events, meet with MediaTile, and discover other 4G LTE-enabled devices, please let us know. Space is already extremely limited, so act soon!

Have you winterized your employee communications?

Tuesday, November 9, 2010 by Chuck Gose

It's that time of year for many corporate communicators when they dust off the "bad weather" portion of the crisis communication plan. I can remember having to go through the process of verifying all of the secret codes with local TV and radio stations to report closings and delays - you know - the fun stuff.

But in all seriousness, it is important the employees to know what the "inclement weather" policies are. Once your crisis plan is verified, you have to get the word out to employees. And communicators know that it's not the most exciting news to get out, but it has to get out.

For example, if your lucky enough to live in a part of the country that snows, you know that having a declared snow emergency isn't enough. Oh no. But what level of snow emergency. That's the sort of information that employees need to know. Are they supposed to come in to work or not?

Digital signage is well-suited for this type of communication. Not that digital signage doesn't work well for "breaking news" but weather policy updates don't typically fall into this category. Create some engaging content letting people know what they need to do should weather hit and put it on a rotation.

This way, if you're using digital signage for corporate communication, you know you're getting the message out there to your workforce, but aren't bugging them with reminder emails. Nobody likes those.
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Photo credit The Cleveland Kid

Verizon Wireless Unveils 4G LTE Launch Plans – at CTIA

Thursday, October 7, 2010 by Leah Kane

(Today's Guest entry comes from Mike Foster, CMO and Co-Founder of MediaTile)

I’m here at CTIA in San Francisco, and the show theme is the “Wireless Enterprise”. So what better time than now for Verizon Wireless to announce their 4G LTE launch plans? Verizon Wireless President and COO, Lowell McAdam, unveiled the company’s plans to launch 4G LTE services in 38 cities, covering 110 million people by the end of the year. Big news indeed!

I was equally impressed by the vision that Verizon Wireless, as well as Sprint and other carriers, share for 4G-enabled solutions. They see 4G as a true transformation of their (and others') industry - enabling a whole new generation of connected M2M (Machine to Machine) devices extending beyond traditional handheld devices. MediaTile has been living this vision since its inception, with our embedded 3G and emerging 4G cellular digital signage platform. But now, with 4G, we can offer revolutionary products and services such as the 4G HumanKiosk with 2-way video.

From MediaTile’s perspective, where 3G cellular digital signage solutions were engaging, 4G solutions will be truly immersive. And since we’re supporting both platforms, 4G WiMax and 4G LTE, we’ve got all bases covered.

For more info about Verizon's plans for the world’s largest LTE network rollout, check out this article from Mobile Business Briefing News...

Our HumanKiosk wins 1st place at CTIA Wireless

Thursday, March 25, 2010 by Chuck Gose

Amazed. Thrilled. Ecstatic. Proud.

Just a few words to describe our response to the HumanKiosk winning the first place award for emerging technology in the enterprise mobile marketing and advertising category at the International CTIA Wireless show in Las Vegas.

The HumanKiosk is more than just digital signage. We truly believe it will revolutionize the relationship between brands and customers. 4G cellular technology can deliver a live two-way conversation, helping customers get questions answered immediately and resolving many pain points for brands. The HumanKiosk can directly and immediately improve communication between customers and brands. It takes content for digital signage and make it LIVE.

For those who aren't familiar (I wasn't), the CTIA Emerging Technology (E-Tech) Awards program celebrates and promotes the most innovative wireless products and services in the areas of consumer, enterprise and network technology.

Each year, nearly 300 applications are submitted and reviewed by a panel of recognized members of the media, industry analysts and executives. Products are judged on innovation, functionality, technological importance, implementation and overall “wow” factor.

So considering all of this, you can imagine our enthusiasm over the recognition.

Digital Signage Expo: "Have fun storming the castle!"

Wednesday, February 17, 2010 by Chuck Gose

Digital Signage Expo is a week away and I'm ecstatic to report that MediaTile will have quite the presence at the event in Las Vegas. To reference a memorable Bill Crystal quote in The Princess Bride, we are "storming the castle."

We have a pretty good sized booth (#1427) at the convention center, but most importantly is that several of us (employees and customers) are speaking at various sessions.

You can check out the full schedule and details of those speaking at panels and Lunch & Learns, but here are the highlights:

Wayne Ward, Sprint, VP, Emerging Solutions
Simon Wilson, MediaTile, CEO
Chris Bias, APR, Eli Lilly & Company, Communications Consultant
Robert Russell, AT&T
Chuck Gose, MediaTile, Director Business Development & Social Media
 Keith Kelsen, Author "Unleashing the Power of Digital Signage - Content Strategies for the 5th Screen"

In addition to the panels, the Ad Council, the nation’s leading provider of PSAs will highlight its PSACasting initiative powered by the MediaCast content delivery and management system. PSACasting will make it easy for operators to browse, preview and download current Ad Council PSAs for various causes, such as Haiti relief, to digital signage networks. Visit Booth #C7 in the content pavilion.

Emergency Media Trigger for digital signage networks

Friday, October 9, 2009 by Chuck Gose

It's been a busy week at MediaTile, but I didn't want to miss a big announcement we made earlier this week. Later this month, we will launch and add a new emergency broadcast triggering system to MediaCast (our digital signage Software as a Service).

What's unique about the Emergency Media Trigger (as we're calling it) is that in integrates within legacy emergency communication systems. This is especially huge for educational institutions and corporate communication departments who are always looking for effective and simple ways of delivering crisis communication without having to retrace steps.

The graphic below does a great job of showing how digital signage won't necessarily replace other emergency communciation methods but can augment them in a seamless and integrated manner. Based on what I heard at the Summit for Emergency & Disaster Planning, schools and college campuses are open and interested in making sure their crisis information gets delivered to their students.

Nobody wants to be "the guy" who has to run to back to their desk in an emergency to send an alert. This is why the Emergency Media Trigger will enable network operators to simply send an email, as an example, to interrupt regularly scheduled content while automatically triggering an emergency message to play across the entire network. A second "all clear" external trigger will reset the network to its previously scheduled programming. It can even be more automated through our API.

Going back to school with digital signage

Thursday, October 8, 2009 by Chuck Gose

I enjoy speaking in front of large groups. But that doesn't mean it's easy. At the 6th Annual Summit for Emergency & Disaster Planning, the audience was largely from educational institutions. But there were teachers, and administrators, and principals, and health and safety directors, and fire chiefs, and you get the point. It's tough making a presentation that's then relevant to all of those groups.

Plus, I had the second-to-last slot so I was pleased with many stuck around for the full day. I was surprised to see so many hands raised when I asked if their college or school system used digital signage. I would have liked to have dug further but time was short.

Following is my presentation on how digital signage can enhance crisis communication both in a proactive and reactive way. The fact is the best crisis communication takes place before an incident begins. Two of the other speakers provided a great segway for me. One said, "The name of the game is simply to get the information out." The other? "Make the best use of technology." That's exactly was digital signage is.

You can check out my presentation on SlideShare.

All in all, there seemed to be a lot of great ideas exchanged in how to make schools safer and more prepared should a catastrophe of any kind happen. Let's all be thankful there are people like that looking out for the kiddos and college students.

Topic: Deploying technology to broadcast campus emergencies

Wednesday, October 7, 2009 by Chuck Gose

That's the title of my topic at the 6th Annual Emergency & Disaster Planning conference in Toronto. The folks at the Strategy Institute always put on a good show.

I'm honored to present at the show, but am equally interested to hear what the other speakers have to say. I would imagine this is a hungry audience, especially with so many public institutions concerned over a potential flu epidemic. The two-day conference is focused on the education sector. Just glancing through some of the other topics and you see words like "infectious disease," "lockdowns," and "shooter incidents." It just goes to show the challenge facing administrators and health workers these days.

I'm going to focus on how digital signage can be a tremendous asset in crisis communication. The exact description reads like this:

Emergency Broadcast Alert Systems provide educational campus communicators more flexibility and control when broadcasting in crises or emergency situations. Come and learn how digital signage networks are:
• Programming and structuring support for a variety of alert levels, including zoned notices, campus-related emergencies, weather alerts, and other crisis-management
• Being integrated into existing emergency and crisis management systems
• Managing to prevent crises from escalating
• Understand how deploying the right technology can enhance the life-saving capability at your campus.

I'm on the Alumni Board of Directors at Butler University and we recently discussed how colleges are preparing for a potential H1N1 outbreak. I can't imagine the challenges faced by colleges when students are packed in there. And let's be honest, many college students aren't exactly known for first-rate hygiene practices.

This is a test of the Emergency Broadcast System. This is only a test.

Monday, June 22, 2009 by Chuck Gose

Growing up, I couldn't tell you how many times I heard that when I was a kid. AND it was always an annoyance because it seemed interrupt my GI Joe cartoons. And thankfully, it always only seemed to be a test. But the Emergency Broadcast System was in place a valuable crisis communication tool, giving the government the ability to alert communities if there was a crisis at hand.

We are now giving that same ability to MediaTile digital signage network operators. Just announced last week, users can now implement what's called an Emergency Media Trigger (EMT), allowing them to interrupt their normal broadcast with an emergency message to be played on the screens. It's designed to integrate within existing emergency notification systems and control centers on college campuses and at corporations.

MediaTile's Emergency Broadcast Alert System

The EMT feature will enable network operators to use an external triggering mechanism, such as email, to interrupt a regularly scheduled program while automatically triggering an emergency message to play across a digital signage network. A second "all clear" external trigger will reset the network to its previously scheduled programming.

It is scheduled for release late summer, and will be supported on all installed MediaTile displays and networks.

Think about how important this could be for your crisis communication planning at your company or college campus. It's comforting to know that you would now have the ability to interrupt you normal messaging to convert your network into a vital communication tool during a crisis.

Though it's probably something you never hope you have to use, it's nice to know you'll have it if you need it.

What role will communicators play during the recovery period?

Friday, June 12, 2009 by Chuck Gose

For the employee communications expert panel at this week's IABC World Conference, I was asked to talk briefly about a communications trend I've seen recently. Aside from the obvious one (social media), the only thing I've seen is internal communicators getting beat up on a daily basis. For the last six months they have been in crisis mode because announced layoffs, business cuts and other fun news.

http://www.flickr.com/photos/doublep/367323284/

So what I presented to the group was more a curiosity that I had. I'm really interested to see that as the economy moves from recession to recovery, what key role will communicators play?

One of the Canadian attendees provided some fantastic insight. She said what the US is going through now, several Canadian provinces went through in the mid 90s. In the down economy, employers held the balance of power. There were no jobs, so employees simply hunkered down. Once the economy rebounded, employees held the balance of power and could basically make demands of their job that they couldn't before. She said, for example, that Starbucks workers were making $16-20 an hour.

Though I doubt we'll see something that dramatic here in the US, it is possible that the power will shift to employees. I know of people who like to leave their job, but simply can't. And when the economy improves, they will have options.

So companies must engage the employees they want to keep, the good guys. It can be extremely damaging to a business to lose talented workers. So corporate communications professionals will play a vital role in adding this value and must continue to improve workplace communication. Proof that I'm not the only one thinking about this, I found this post from Melcrum this morning titled, "10 questions to ask leaders as businesses emerge from the recession."

It's a great read for those interested. One particular contributor cited the need for communicators to get out in front of the recovery period and begin communicating before it's too late.

In a future post, I'll talk about how and why communicators should begin now making plans as part of this recovery period, such as making investments in new tools (like digital signage) or updating existing vehicles.
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Photo credit, Doublep1

Kioskcom in review by Digital Signage Universe

Tuesday, May 12, 2009 by Chuck Gose

I wasn't out at this year's Kioskcom but our friend Lionel Tepper of Digital Signage Universe was. Today, he posted this great review of the show's highlights. Lionel noted that though Kioskcom is a bit smaller than other industry shows, he feels the show always brings a broad range of attendees.

Follow the jump to read some additional information on the Employee Communications segment MediaTile's Keith Kelsen hosted. It sounds like the session went well and I think Lionel described the corp comm market with this:

One of the biggest challenges to incorporating digital signage within a corporate environment is justifying the need to upper management that often requires buy-in from different business units. Digital signage offers companies many benefits from conveying corporate strategies, messages, core values, and scheduling, to emergency notification. Deployed effectively, digital signage can improve communications and reduce operational costs.

Thanks Lionel for the great review. (And I am curious about the three violinists pictured. What's the story?)

MediaTile discussing employee communication at Kioskcom

Tuesday, May 5, 2009 by Chuck Gose

MediaTile's very own Keith Kelsen will be chairing a very cool session at this week's Kioskcom. It's titled "Employee Communication: Digital Signage to Communicate to Internal Customers."

I'm thrilled to see the corporate communication segment being addressed at an industry show. It's a rare occasion. If you're planning on being out in Las Vegas for this year's show, swing by to check out the session. Keith's session is on Thursday at 10:30 am PST.

Here's a session summary:

Employee Communication: Digital Signage to Communicate to Internal Customers

While quick to recognize the advantages of digital signage to communicate to – and engage with – consumers, corporate management often fails to recognize how digital signage can facilitate better communicate within their organizations to their own employees. From conveying corporate strategies, messages, cultures and challenges to emergency notification and motivational messages, to employee scheduling, digital media and technology can be updated efficiently, effectively and regularly to convey important messages to your employees. Attend this session and learn:

The value of digital communications with employees, especially non-desktop workers
Communication tips to your internal customers and employees
Business driven communication strategies
How to optimize communication and reduce operational expenses
Increase workflow and operational efficiencies
Messaging for cross regional/divisional business strategy
Developing and repurposing content

The role of digital signage in crisis communication

Friday, April 3, 2009 by Chuck Gose

Every corporate communications department has (or at least should have) a crisis communication plan. For those who have gone through various business continuity exercises or emergency drills, you now how important these plans are.

And when I talk to customers, they ask me about how to incorporate their digital signage network into the crisis planning. My answer is simple. Do it on the front end. A plan is only as good as the people who know about it and are prepared to execute it.

If a plan exists and no one knows about it or isn't aware of what steps should be taken, then it will be chaos when put into action.

I think the major strength of digital signage in crisis planning is on the training side. Create messages for various scenarios or did-you-knows so that your workforce is prepared should a real crisis hit.

Digital signage and crisis communication

I've been through my fair share of drills throughout my career. Tornadoes. Exploding tanker trucks. Fuel spills. I've seen them all. And yes, if there's some sort of evacuation as part of the plan, digital signage can only tell your employees to get out.

But if it's a "seek shelter" message, you could embed screens in those shelter areas and communicate updates to the groups held up in those designated locations. Sometimes a lack of information is worse than bad information.

With MediaTile's solution, you could preload all of your signage with a batch of pre-determined messages. The messages could be called up in an instant and delivered out to your workforce instead of someone (likely you) trying to create one on the fly while the crisis is underway.
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Photo credit, karlfrankowski

Download today's USA Today supplement on Digital Signage

Friday, March 20, 2009 by Chuck Gose

USA Today's supplement on digital signage

At MediaTile, we are super excited to be a part of a special supplement appearing in today's USA Today in select markets around the country.

The special publication will be available in Los Angeles, Chicago, San Francisco, New York and Atlanta. And since we are on the cover along side our partner Sprint, we're hoping the circulation of 750,000 draws great attention to our digital signage technology.

So you say you're not in one of those cities? All is not lost. You can download the supplement direct from MediaTile.

If you are conducting digital signage research to convince your company's leadership that it's a worthy investment, this supplement could be a big help. But not just the articles themselves, but in the proof that the technology is emerging and gaining some serious traction in the marketplace.

And though the supplement largely focuses on the retail market, much of the content and discussions within can be translated to an internal communications application.

Happy reading.