Digital Signage Today

New 3G/4G Digital Signage Guide Released – Free from Digital Signage Today

Monday, January 23, 2012 by Mike Foster

I’m delighted to announce that a new guide on 3G / 4G Cellular-based Digital Signage is now available from Digital Signage Today. As the recognized leader in cellular digital signage, MediaTile has been the proud sponsor of this whitepaper for the past 5 years.

T

he new 2012 edition includes an expanded section on 4G services and additional information on the growth of M2M (machine to machine) initiatives from worldwide cellular carriers. Given all the recent interest in, and growth of 4G networks, I expect that this new edition will be equally, if not more popular, than last year’s.

Last year, this whitepaper made the “Top 10 list of most popular downloads” each and every month from the Digital Signage Today site. Another clear indication that there is tremendous interest in 3G and 4G-based digital signage solutions. At MediaTile, we believe 4G is truly a “disruptive technology” as it has leveled the playing field between cellular networks and tethered LAN-based networks in terms of bandwidth. You can now grab the equivalent of 3 to 5 T1 lines right out of the air.

For anyone interested in how 4G wireless broadband networks are expanding the addressable market for digital signage, download the “3G/4G Cellular-based Digital Signage” guide. As always, we’re delighted to share our expertise in this dynamic and growing market.

Shopping for digital signage software?

Tuesday, November 22, 2011 by Chuck Gose

Black Friday. Cyber Monday. With the holiday season upon us, people are in the shopping mood for sure. And if your business is looking to invest in digital signage, the fine folks at Digital Signage Today published a nice overview of key features to look out for.

The software selection is endless so it's important that you find software that's intuitive for the users and that you work with a company that supports you long beyond initial implementation.

In a sidebar, the article notes four key areas any software must meet:

Ease of installation & management
System flexibility
Reliability
Remote control

Fortunately for our customers, MediaCast (our signage software) meets all of these criteria. We guarantee 99.9% uptime. And since it's SaaS, you'll always be using the latest and greatest version. With MediaCast, you have unlimited users with unique roles and permissions. And installation? There isn't any (SaaS).

We have many things to be thankful for this year, and we hope each one of you has a happy Thanksgiving.

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MediaTile’s HumanKiosk featured at inaugural US government show

Thursday, November 3, 2011 by Simon Wilson

I just spent the past several days in Washington DC, attending the inaugural GovComm 2011 show. This new show is focused on serving WDC area technology managers, end users and procurement officers in the government sector and other local markets. With our hardware partner DFI Tech, we’ve been showcasing our HumanKiosk solution and have received a lot of attention and interest.

As with today’s commercial businesses, government agencies and institutions such as libraries and museums are also looking for new, innovative and cost-effective ways of getting their messages directly to their constituents, in a manner that is more relevant and personally engaging. Given that our HumanKiosk solution, powered by MediaCast Video Presence, fuses interactive digital signage with live and intelligent 2-way video calling, we’ve again hit a sweet spot with our audience here at this government show.

Most of the government buyers I’ve spoken with over the past two days were especially interested in using the HumanKiosk solution to reach remote, highly targeted audiences in a compelling and personal manner. Of significant interest was our ability to provide intelligent video call routing. This enables the user in front of the display to make specific on-screen selections, then have a face-to-face conversation with a remote expert agent who has detailed subject matter expertise conversation, even in the native language of the viewer.

As we’ve seen at other government shows, such as the G-Tech conference, providing a more interactive and engaging method of servicing customers is top of mind with today’s government buyers. And, by delivering live experts virtually through video presence, labor costs and associated on-site expenses can be dramatically reduced. If you haven’t seen our video yet, take a moment to see how you can get personal with your customers.

Simon Wilson
CEO, MediaTile

CMO Council recognizes HumanKiosk as emerging solution to help brands localize marketing programs

Wednesday, November 2, 2011 by Mike Foster

This just in… Our HumanKiosk has been recognized by the CMO Council as an emerging technology solution that can help brands and businesses localize their marketing programs to optimize sales effectiveness. Check out the full announcement.

Today’s news follows the CMO Council’s release of its “Localize to Optimize Sales Channel Effectiveness” research report, announced on Monday. It reveals that 86% percent of national marketers surveyed intend to look for better ways to modify, adapt and localize their marketing content, messaging and prospect engagement practices. Highlighted in this research were the “preferred” marketing mediums to achieve “localization,” which include interactive digital signage along with electronic messaging, and social networks over broadcast television, local magazines and other traditional B2C communications.

This is an important milestone for our industry, for MediaTile and our HumanKiosk and MediaCast Video Presence solution, as it highlights the core “needs” and business value which is driving the high demand and interest in the HumanKiosk digital signage solution. Simply stated, businesses (and brands) are being driven by both profitability and competitive positioning needs to deliver marketing programs that increase customer relevance and direct engagement.

For example, 67% of companies participating in the survey indicated that localized marketing strategies and programs would help them achieve greater customer relevance, response and return; while 40% reported they desired better customer conversations and connectivity.

Donovan Neale-May, executive director of the CMO Council, had this to say: "The HumanKiosk solution is a perfect fit for today's innovative brands and businesses seeking to localize their marketing efforts by connecting directly with consumers where and when they are making a considered purchase decision. The CMO Council's research, compiled from more than 300 member interactions across leading industry sectors, indicates that brands are moving to more targeted, personalized, interactive and measureable forms of local engagement - and the HumanKiosk does just that."

Here is the link to the CMO Council’s press release, and to their research report (fee based). Click here for more information on the HumanKiosk Solution andMediaCast Video Presence.

Mike Foster
CMO and Co-Founder, MediaTile

How to reach digitally disconnected workers

Tuesday, November 1, 2011 by Chuck Gose

That's the mission of a one-day conference being put on by PRSA and MSL Atlanta next week down in Atlanta, GA. I'm attending, not just to hear ideas about digital signage, but to learn from other corporate communicators about how they are getting creative communicating with "disconnected" workers.

The Connect '11 conference is the first of its kind (or at least that I've heard of). And I've worked for two different global manufacturers. Reaching disconnected workers has always been a challenge and will continue to be a challenge.

If you are interested in attending and are on a tight corporate communication budget, the event is very affordable if you are a PRSA member (and even cheaper if you are a member of the Employee Communications Section). And something else to keep in mind. Even the most digitally connected companies can learn new strategies. Just because you email it, it doesn't mean they open it. Just because you post it, it doesn't mean they read it.

Here's the information about the conference:

You will hear best practices from some of our industry’s best practitioners who will show you real-life examples of how they:

Navigate through organizational change (e.g., mergers and acquisitions) using communications.
Socialize and create understanding of company vision, mission and values across all levels of your organization.
Create a positive employee culture despite geographical challenges.
Foster open, two-way dialogue that relies more on conversations and less on channels.

You will learn:

Key strategies for reaching employees who don't sit at desks or aren’t always wired.
How to empower your digitally disconnected workforce with smart rewards and recognition program.
How to evolve from one-way, “push” communications to facilitating meaningful conversations and dialogue at the frontline level.
What specific programs, campaigns and tactics have worked for companies just like yours.

Sign up today.

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Verizon Wireless and MediaTile Announce Support for 4G LTE on the HumanKiosk

Tuesday, October 25, 2011 by Mike Foster

HumanKiosk powered by MediaCast Video Presence and 4G LTE

Today, in a joint press release with Verizon Wireless, we announced support for 4G LTE on the commercial release of the HumanKiosk solution, powered by MediaCast Video Presence. Since 2004 we’ve been working with Verizon Wireless to bring the advantages of “cellular digital signage” to our customers and partners – today we’re excited to have Verizon Wireless on board as an official eco-system partner for our revolutionary HumanKiosk and MediaCast Video Presence solution.

By leveraging the 4G LTE network, MediaTile extends its lead in delivering innovative, interactive digital signage solutions that transform traditional B2C communications into B2Me engagement. The HumanKiosk does just this – it is the fusion of interactive digital signage with on-demand, virtual experts and face-to-face interaction. With the integration of Verizon’s fast and reliable 4G LTE network, the HumanKiosk supports secure, high-definition, two-way face-to-face video conversations with nothing more than a power source on site.

You can read the full release here, but here are some quick facts about Verizon Wireless 4G LTE and the HumanKiosk from the announcement: The Verizon Wireless 4G LTE network is the nation’s fastest, most reliable 4G network, covering more than 165 markets and providing speeds up to 10 times faster than Verizon Wireless’ 3G network. The HumanKiosk is a result of collaboration fostered at Verizon Wireless’ LTE Innovation Center in Waltham, Mass. The LTE Innovation Center and the Verizon’s Innovation Program (www.innovation.verizon.com) provide an environment for diverse companies to work together to develop innovative products that leverage 4G LTE technology.

Brian Higgins, vice president, Network Technology at Verizon Wireless had this to say: “By combining the advantages of the HumanKiosk with the power and speed of Verizon’s 4G LTE network, in-field marketing and customer service can be changed dramatically.” For more on the HumanKiosk solution visit our website here. And if you haven’t yet seen our launch video yet, you can view it on youtube here.

Mike Foster
CMO, Co-Founder, MediaTile

Future Interactive Displays! Integrating MediaTile's HumanKiosk...

Thursday, October 20, 2011 by Simon Wilson

It’s another exciting day for MediaTile and our MediaCast Video Presence system that powers HumanKiosk solutions. Today we’ve been included in another ‘ideation center,’ as one of the key components of a new generation of interactive digital signage solution for banks, credit unions and other financial institutions. I’ve had the pleasure of working directly with both DBSI, and our joint partner F-2-F Live to include our HumanKiosk solution in what’s been dubbed the Future FI interactive display system.

DBSI has put a tremendous amount of effort into their ideation center for financial institutions. To give banking and credit union customers, for example, the ability to experience a wide range of the latest FI products and services to improve their businesses. FI customers, by appointment only, can visit the ideation center to personally experience the advanced products and services showcased in order to improve their business efficiency, the customer experience, and differentiate themselves from the pack. The DBSI center is a special showcase centerpiece for the FI market, unlike anything I’ve seen.

We’re extremely honored to participate in this center with our HumanKiosk solution – the fusion of interactive digital signage and remote customer service agents available for live, face-to-face engagement. Today, it’s all about getting personal with customers and we’re very happy to be part of it all.

About the HumanKiosk Solution: Powered by MediaCast Video Presence, the HumanKiosk revolutionizes marketing and customer service in point-of-sale and point-of-service environments. With the HumanKiosk businesses can humanize their brand interaction, improve the customer experience, and deliver messages with absolute control and precision. Watch our video here.

About DBSI:“For over fourteen years, DBSI Incorporated, headquartered in Chandler, Arizona has created profitable, problem solving, experience enhancing with lower cost-to-create and operate retail bank and credit union branches.”

About Face to Face live, Inc.: “Here at Face to Face Live, Inc.™, we're developing a reputation for having the most trusted, affordable, and dependable unified communication solutions on the planet.”

31 reasons not to be afraid of digital signage #dsafraid // Reason #18 - Training

Wednesday, October 19, 2011 by Rob Brinkmeyer

In light of October being a rather scary month, we thought we would highlight 31 reasons not to be afraid of digital signage. We hope you enjoy them.

Reason #18: Training

No Halloween monster parallel required here – training on how to use your digital signage screens can be flat out scary. Never mind what the majority of providers require from an installation standpoint– on site servers, hard line connectivity – their content management solutions can be like learning a new programming language. Should you want to use a jpeg already created, you will probably have to contact your IT representative and have them re-create this asset using your provider’s complex content management system.

MediaTile’s cellular connected, SaaS-based content management system – “MediaCast” – eliminates many of the costs and complexities of initial installation. Additionally, MediaCast allows you to simply upload common media assets (mpegs, jpegs, etc), easily create a playlist, and schedule this content to play in a matter of minutes. There is no need to learn a new “programming language” and no need to bother your IT counterparts with pushing content to your digital signage network. MediaCast is so intuitive that training only takes a few hours and can be done remotely, versus spending a few days at an offsite location, which is required by other digital signage providers.

Don’t believe me? Contact MediaTile today and we’ll be happy to demonstrate MediaCast to you directly, live on the web at your convenience.

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31 reasons not to be afraid of digital signage #dsafraid // Reason #12: Digital signage hardware

Monday, October 17, 2011 by Chuck Gose

In light of October being a rather scary month, we thought we would highlight 31 reasons not to be afraid of digital signage. We hope you enjoy them.

Reason #12: Digital signage hardware

This is one of the areas where I feel MediaTile has changed the game on people. Whereas launching a signage network used to be mess of IT equipment and hardware, it's no longer the case today. We've hung our hats on true "plug and play" digital technology.

Whether you use cellular, LAN or Wi-Fi to network your screens, you do not need any other equipment on site. No servers. No dedicated PCs. Just power and you are good to go.

Many of our customer like our Digital Signs in a Box (DSB). This is a bundled package that includes the player and screen, all in one. But others who either have screens or just want to purchase their own, we sell a media player that connects via HDMI into the third party device. Again, just add power and you're ready to go.

So no longer does signage hardware have to be a nightmare. Choosing the right hardware is very important, but it's also crucial that you pick hardware that lets you focus on running your network. That's what we've provided.

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4G Interactive Digital Signage: MediaCast Video Presence, the HumanKiosk and Sprint 4G

Wednesday, October 12, 2011 by Mike Foster

Sprint is showcasing our latest and greatest HumanKiosk solution, powered by MediaCast Video Presence at the CTIA show in San Diego this week.

Sprint has been one of the carriers supporting our HumanKiosk project – promoting it in their 4G launch events across the country, as a prominent element of their M2M Collaboration Center and in their Enterprise Briefing Center. Now that we’ve officially launched the HumanKiosk, Sprint is one of our eco-system partners helping to get the word to customers through their marketing and sales efforts.

Yesterday, Sprint issued a joint press release with us, officially announcing support for Sprint’s 4G network with the HumanKiosk digital signage solution. Kevin Kunkel, a regional vice president for Sprint had this to say: “…[this] takes interactive digital signage and kiosks to a whole new dimension.” While Wayne Ward, Sprint’s VP of Emerging Solutions said: “…[the] HumanKiosk solution is an amazing example of how companies are leveraging the Sprint 4G network to deliver innovative solutions that solve today’s business problems with new levels of efficiency and unbeatable economics.” Great stuff!

In other big news, Sprint announced last week that they will be supporting 4G LTE: “Sprint Accelerates Deployment of Network Vision and Announces National Rollout of 4G LTE”. This is fundamentally the same technology base that we’ve been supporting through our Alcatel Lucent and Verizon eco-system partners.

If you haven’t yet seen our launch video, you can view it on YouTube.

MediaTile Launches HumanKiosk Solution – powered by MediaCast Video Presence

Thursday, October 6, 2011 by Simon Wilson

Today is a big day for MediaTile, our customers and our partners. But it’s an even bigger day for the digital signage industry as a whole. This morning, we officially launched our HumanKiosk Solution, powered by the revolutionary MediaCast Video Presence system. With this solution, we are fulfilling consumers’ demand for personal service and contextually relevant and accurate answers exactly when and where they want it: at the point of sale or point of service. Just as importantly, the solution allows businesses and organizations to provide this service easily and economically. With our innovative solution, marketers are able to humanize brand interactivity, improve the customer experience, and deliver their messages with absolute control and precision.

Marketing and communications is undergoing a fundamental shift across all industries; it is the transformation of B2C communications into B2Me engagement. This transformation does not surface merely where messaging is specifically tailored to individuals, but also where engagement and dialog is triggered by a customer – and where he or she is then rewarded with courteous and knowledgeable service; even in their native languages.

It is this B2Me paradigm shift to which we are responding with the launch of the HumanKiosk Solution and MediaCast Video Presence. A growing number of us in the digital signage industry believe that the fusion of interactive digital signage, with live, on-screen customer service attendants, will significantly expand the addressable market for digital signage. This is what makes the HumanKiosk truly exciting. For background, here is the story that appeared in Digital Signage Today regarding our announcement and the B2Me transformation; you can also watch a short video introduction on YouTube.

This is a very important milestone for MediaTile, and according to the article above, may well also be for the industry. I believe today’s launch is as significant as our announcement made back in 2004, when we unveiled the industry’s-first “cellular digital signage” turnkey solution. It is simple to deploy and easy to use. This created a leadership position for MediaTile in the world of Digital Signage, SaaS-based CMS systems, and the use of cellular-based networking. At first we made it simple, now we’ve made it personal. Today, we offer another innovative and revolutionary breakthrough in marketing and communications, again extending our industry leadership. It’s time for Digital Signage to “Get Personal”.

Talking to HR executives about digital signage

Wednesday, September 28, 2011 by Chuck Gose

I get to do something today which I think is quite unique. We've been talking to a company for months now about deploying digital signage to help with their employee communications. They are a global manufacturer and are trying to come up with new ways to communicate timely information to their manufacturing workforce.

This company has asked me to come to them to make a presentation. (This is not unique.) But the meeting is their annual global HR conference (the unique part). They don't want me to present about MediaTile; they want me to educate them on how digital signage can improve communication to employees. And this is what I like doing.

I know that not every digital signage company out there is perfect for every company. However, digital signage can be a great fit for every company. I'll be sharing with them the benefits of repetitive communication and how developing a robust content strategy will properly engage audiences.

It's a great opportunity that I'm not taking lightly. It's a great chance to educate a company department that can greatly benefit from a signage investment.

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An infographic on how digital signage affects our lives

Thursday, September 22, 2011 by Chuck Gose

Infographics can be found on a variety of very important topics that help tell a story. There are also a lot of infographics for even less important ones. Even an infographic about infographics.

But this is the first infographic I've seen focused on digital signage. It was pulled together by the fine people at Digital Signage Today. It does a great job of showcasing the variety of environments you will see digital screens, as well as the impact they have on viewers and audiences.

If a picture is worth a thousands words, then I'll keep this post brief and let you focus on the infographic.

Digital Signage: It's all around us [Infographic]

Compliments of DigitalSignageToday.com

Not just your average digital signage learning opportunity

Monday, September 19, 2011 by Chuck Gose

In our growing industry, there are quite a few learning opportunities for those looking to pick up some information: white papers, blogs, how-tos, and so forth. And often these are written by companies like ours who have a vested interest in growing the industry. (It's what we do.)

But rarely do you have the chance to hear directly from someone who is running a digital signage network. This is what we provide in our webinars. If you've signed up for one of ours in the past then you've heard from Eli Lilly & Company, Washington Suburban Sanitary Commission and Rolls-Royce.

This Wednesday, sign up and take 30 minutes to hear from Dominican Hospital. They are one of our healthcare customers using digital signage to communicate to a vast audience. And I think this where the most learning comes from.

My background was largely in manufacturing, which presents its own set of challenges. Healthcare? That's another beast. And I didn't realize how tricky it was until I started helping hospitals roll out digital signage networks.

At a hospital, your audience includes employees, visitors, patients, donors and more. And even within those, there are strict breakdowns. Take employees for example. Doctors need different information from nurses, who need different information from the administrative staff, who need different information from the security staff and so forth. It is an insanely diverse audience.

Digital signage, lets communicators and marketers segment their network so that the right information is communicated to the right people at the right time. And this is what Mike Lee, the director of communications and marketing for Dominican Hospital, will share with us on Wednesday.

Sign up today.

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MediaTile Cellular Digital Signage Featured in new Verizon Ad!

Monday, September 12, 2011 by Mike Foster

Another incredible milestone for the digital signage industry, for MediaTile, for Verizon, and for our collective communities – which now officially includes “Susie’s Lemonade.” Verizon Wireless has just released the next installment of their nationwide TV ad campaign featuring Susie’s Lemonade as a growing business – and this ad features MediaTile’s cellular digital signage solution in her store! (Look closely and you’ll notice the tell-tale MediaTile antenna.)

It is really great to work with a company like Verizon Wireless, who completely “gets” the business value of our cloud-based, cellular digital signage solution. We’ve been working closely with Verizon Wireless since 2004, and have achieved numerous industry milestones with them.

With their ever-increasing efforts on M2M (machine-to-machine) business solutions, our 3G/4G Cellular Digital Signage solutions have gone main-stream (or main-street if you think of Susie’s Lemonade business). Want to read more about the advantages of 3G/4G Cellular Digital Signage? Check out our site, or the industry whitepaper we sponsor with Digital Signage Today, which continues to be in their Top-10 List of most popular downloads, month-after-month.

How did this all come about? Several months back, we received a request from Verizon Wireless to help them, and their agency, place a MediaTile cellular digital sign into the next Susie Lemonade commercial, and, the rest is history! Take a few moments to watch the entire commercial.

Interested in digital signage for healthcare? Check out our free webinar.

Wednesday, August 31, 2011 by Chuck Gose

Hands down one of the top markets we are seeing for new digital signage installations is healthcare. And this includes hospitals, medical office buildings and so forth. But their networks are a little different than others because they are much more multi-faceted.

Often times within the same network, you'll see a hospital (for example) use a network to aid external branding AND internal branding. They're doing customer marketing AND employee communications. They are also using signage to deliver critical health-related messaging to the audiences.

On Wednesday, September 21, we are hosting a free webinar with Domican Hospital, a member of Catholic Healthcare West. While many of our healthcare clients utilize in-house WiFi to network screens, learn why Dominican Hospital chose cellular as their preferred networking choice.

Sign up today and hear from an organization who has successfully deployed a digital signage network for heatlhcare.

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3G / 4G Digital Signage – Moving on up!

Monday, August 15, 2011 by Mike Foster

Every once in a while, it’s a good idea to step back and take in the bigger picture. Today is one of those days. Since 2003, MediaTile has been working hard to move “Cellular Digital Signage” into the mainstream market, and today we have more evidence that that is indeed happening. Here are some recent indicators:

A great article was recently penned by Christopher Hall of Digital Signage Today (DST). The article chronicles the ever-increasing interest from mainstream carriers, including Verizon, Sprint and AT&T, in 3G and 4G digital signage solutions. Not only are these industry titans interested in digital signage, but continue to make investments to ensure its success, including go-to-market activities, special websites, and a plethora of M2M (Machines to Machine) programs. As THE pioneer, and leader in this market space, I’m (we’re) ecstatic about this market momentum.

And, once again, the 3G / 4G Cellular-based Digital Signage Whitepaper from Digital Signage Today (DST) has made the “Top 10” list of most popular downloads. This paper, which we sponsor, is great for partners, customers, and channel members who need a primer on both the capabilities and advantages which 3G / 4G Cellular Digital Signage has to offer. You can download a free copy of this paper simply by registering for membership with DST.

As the summer winds down, it’s great to see cellular digital signage picking up.

Digital signage "clicks that click" for July 25

Monday, July 25, 2011 by Chuck Gose

Many times there's information I want to share on this blog that doesn't related directly to digital signage so I'll start sharing them in these posts.

5 communication mistakes that are holding you back (Forbes)
When I get into a "hot and heavy" conversation with our corporate communication customers and propsects, we end up talking about a lot more than just digital signage. This post highlights some key things that communicators might be doing to hold them back. Communicators are guilty of all of these. I know I am.

7 habtis that make great opportunities happen (Open Forum)
So often, communicators and marketers sit back and wait for a great opportunity to happen to them. Why not just make the opportunity?! That's what this article suggests and it reminds me of my digital project at Rolls-Royce. I knew installing digital signage was the right thing to do so I made it happen. It wasn't easy but I made it happen. That's why I'm here at MediaTile today.

There's no such thing as information overload (Forbes)
I get what the writer is getting at here. Messages are often broadcasted without direct relevancy to the audience. This leads to overload. But the thought is that by targeting messages to the correct audiences, messages will be filtered and relevancy achieved. This is very much the strength that digital signage provides.

Augmented reality for internal communications (Simply Communicate)
I haven't quite bought into the whole "augmented reality" craze and am skeptical of its use for employee communications. But if you have, here are a few examples of how it might work. (Key word being "might.")

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Are you breaking any internal communications laws?

Tuesday, July 19, 2011 by Chuck Gose

I just recently came across this post from a few years back but the 11 laws of internal communications that Ken Milloy identifies are still relevant today.

So many times, professionals back their way into employee communications, without ever intending that to be a career. I know because that's what happened to me. And while I'm the last person to suggest there should be strict guidelines or procedures on how to implement a solid internal communication plan, Ken's 11 "laws" make a lot of sense.

Even taking a look at his first law - The Law of the Myth of Internal Communications. Ken proposes that while many companies believe they are communicating, in fact they are really just sending information out. Communication is a multi-direction process. Sending out information is just one step of the process.

There is not one single perfect communication tool for an entire company. Digital signage isn't perfect. Newsletters aren't perfect. Intranets aren't perfect. Town halls aren't perfect. But finding the right balance of all of these vehicles is when true employee communication comes together. I talked about this in an Infocomm article.

I applaud Ken for pulling these together, as they will provide great blog fodder for me down the line.
____________________________
Flickr image courtesy of Carl Loven

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More MediaCast Digital Signage Software Highlights at InfoComm 2011 #IC11

Tuesday, June 14, 2011 by Leah Kane

(Today's guest entry comes from Mike Foster,
CMO and Co-Founder of MediaTile)

Yesterday, I blogged about the exciting activities being staged for tomorrow’s unveiling of two new interactive digital signage hardware platforms in the DFI TECH booth (#4583) at InfoComm 2011 – both systems are powered by our MediaCast Video Presence system to deliver live, 2-way video sessions over 4G. This is real 4G digital signage!

Today, I’m pleased to report that our MediaCast Content Management System is also front and center at the show, powering Chilin Solutions’ digital signs and media players. While many people think of MediaTile as a digital signage solutions provider (hardware & software), MediaTile's software division works directly with hardware solution providers – enabling them to deliver all the unique cloud-based, and personal advantages we bring to digital signage solutions.

This photo was snapped by Simon Wilson, MediaTile’s CEO during today’s setup. Chilin Solutions’ 70” portrait mode 1080 x 1920 display is being showcased at InfoComm, and is powered by the MediaCast Content Management System running a variety of high resolution video content including our own MediaCast advertisement.