Talking to HR executives about digital signage

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Wednesday, September 28, 2011
I get to do something today which I think is quite unique. We've been talking to a company for months now about deploying digital signage to help with their employee communications. They are a global manufacturer and are trying to come up with new ways to communicate timely information to their manufacturing workforce. 

This company has asked me to come to them to make a presentation. (This is not unique.) But the meeting is their annual global HR conference (the unique part). They don't want me to present about MediaTile; they want me to educate them on how digital signage can improve communication to employees. And this is what I like doing. 

I know that not every digital signage company out there is perfect for every company. However, digital signage can be a great fit for every company. I'll be sharing with them the benefits of repetitive communication and how developing a robust content strategy will properly engage audiences. 

It's a great opportunity that I'm not taking lightly. It's a great chance to educate a company department that can greatly benefit from a signage investment. 


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