I began doing work in employee communications about 10 years ago. If you would have asked me then what it would like in 2011, I would have either had no clue or been completely wrong. Because in reality, not a lot has changed since then.
Communicators are still trying to prove themselves. They are still trying to unlock the magical mystery of employee engagement. And they are still doing everybody else's PowerPoints (kidding. . . sort of).
Melcrum asked employee communicators what they thought the practice would look like in the next decade and 150+ responded to the query. And no shock to anyone, especially me, nearly one in four is pointing to social media as the big "game-changer." This is the easy answer, but 10 years ago we had no idea that we'd even be talking about social media and internal communications. So is the "future" yet to be discovered? Here are the full results.
I'm sure for the respondents it was tough to pick just one answer, but the fact that only 7% felt that companies would realize the true value of internal communications is frightening and sad at the same time. 11% believe that more and more workforces will be decentralized with many employees working from home.
We've seen this already happen and I wonder if this is leading to some of the problems facing companies. I'm a remote employee and there are strong advantages and disadvantages of working away from a company's four walls.
What number jumps out at you?
Follow @chuckgose
Follow @mediatile
Communicators are still trying to prove themselves. They are still trying to unlock the magical mystery of employee engagement. And they are still doing everybody else's PowerPoints (kidding. . . sort of).
Melcrum asked employee communicators what they thought the practice would look like in the next decade and 150+ responded to the query. And no shock to anyone, especially me, nearly one in four is pointing to social media as the big "game-changer." This is the easy answer, but 10 years ago we had no idea that we'd even be talking about social media and internal communications. So is the "future" yet to be discovered? Here are the full results.
We've seen this already happen and I wonder if this is leading to some of the problems facing companies. I'm a remote employee and there are strong advantages and disadvantages of working away from a company's four walls.
What number jumps out at you?
Follow @chuckgose
Follow @mediatile
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