Digital signage and scalability: one size does not fit all

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Tuesday, October 6, 2009
One size fits all. That phrase has always made me chuckle a bit. I'm not exactly what you would call "short," and may have even been described a bit goon-like from time to time. . . a term of endearment I'm sure.

Digital signage is one industry where one size does not fit all. Maybe that's why we are a good match. Many times signage installations require a significant IT investment (costs and infrastructure) even if a company just wants to use a few screens. The back-end and setup can be expensive and difficult. Nobody wants "expensive" and "difficult."

We believe customers should have the same features and service no matter how small or large their network is. MediaTile has customers who have one digital sign. And we have customers who have hundreds of digital signs around the world. What gives them this flexibility is that our technology provides complete scalability.

Just take a look at two of our customers featured on this blog: Fineline Printing and Continental Airlines. One is a regional printer in Indiana and the other is the fourth-largest airline in the U.S. (I'm sure you can figure out which is which.) Fineline has two screens. Continental has many, many more than that.

But they use them the same way in the same fashion. And the only investment they've made is purely based on the number of screens they've put in place for employee communications. Scalability gives them each flexibility to add screens as their business dictates or allows. They add pieces when they need to or want to.

One size may not fit all. But one technology does. Ours. Whether you need one sign, 100 signs or thousands, our solutions fits your business.

Comments for Digital signage and scalability: one size does not fit all

Friday, October 9, 2009 by Katrina:
Nie post... I am totally agree with you as Digital signage is one industry where one size does not fit all.
Friday, October 9, 2009 by Chuck Gose:
Katrina, Thanks for checking out the post. I completely understand why digital signage is confusing too so many and this explains some of the past installation failures others like to highlight. But now with so many resources and options out there, those interested should be able to make the right decisions. Fingers crossed. Chuck...