Digital Signage Solutions

I just recently came across this post from a few years back but the 11 laws of internal communications that Ken Milloy identifies are still relevant today. 

So many times, professionals back their way into employee communications, without ever intending that to be a career. I know because that's what happened to me. And while I'm the last person to suggest there should be strict guidelines or procedures on how to implement a solid internal communication plan, Ken's 11 "laws" make a lot of sense. 

Even taking a look at his first law - The Law of the Myth of Internal Communications. Ken proposes that while many companies believe they are communicating, in fact they are really just sending information out. Communication is a multi-direction process. Sending out information is just one step of the process. 

There is not one single perfect communication tool for an entire company. Digital signage isn't perfect. Newsletters aren't perfect. Intranets aren't perfect. Town halls aren't perfect. But finding the right balance of all of these vehicles is when true employee communication comes together. I talked about this in an Infocomm article. 

I applaud Ken for pulling these together, as they will provide great blog fodder for me down the line. 
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Flickr image courtesy of Carl Loven



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