31 reasons not to be afraid of digital signage #dsafraid // Reason #23: IT involvement

Posted by:
Saturday, October 22, 2011
In light of October being a rather scary month, we thought we would highlight 31 reasons not to be afraid of digital signage. We hope you enjoy them.

Reason #23: IT involvement

One of the scariest phrases to a marketer or communicator is, "You'll need to get IT involved." They've likely worked with IT in the past on projects and probably clashed. Not because either group is in a feisty mood, but because often their priorities are vastly different. 

If a company chooses cellular as the networking choice, IT doesn't HAVE to be involved, but I still recommend it. It will be helpful for them to understand how the network works. And if LAN or Wi-Fi is chosen, a marketer will need IT's support to add the digital signage network to the internal network. 

Many IT people I've worked with love the cellular solution because it's NOT on their network. But because of the security measures we've built into our platform, more and more IT pros are supportive of adding a MediaTile network to the corporate LAN or Wi-Fi. 

So don't be afraid to call IT when you're looking to launch a network. Their hearts are in the right place. . . usually. 


Comments for 31 reasons not to be afraid of digital signage #dsafraid // Reason #23: IT involvement