31 reasons not to be afraid of digital signage #dsafraid // Reason #2: Cellular

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Monday, October 10, 2011
In light of October being a rather scary month, we thought we would highlight 31 reasons not to be afraid of digital signage. We hope you enjoy them. 


Reason #2: Cellular digital signage

As mentioned in the first reason, IT can be a scary world for a lot of people. They'd probably rather check out a spooky noise at the endy of a creepy hallway than set up a meeting with their IT people. 

All the way back in 2004, we released the world's first cellular digital signage. This was a huge breakthrough in the industry because it overcome one of the biggest obstacles in network installation: expensive IT infrastructure. 

With both 3G and 4G connections available and coverage issues almost non-existent, for many cellular is the right choice. Plus because your digital signage network then stays completely off of your IT grid, it greatly reduces any security risks. This is a huge selling point for banks and other financial institutions (download). 

And also for retailers, who's POS networks are often just large enough to manage store transactions. Adding more machinery to the networks could bog things down. But with cellular, they ride on a completely separate network. 

The cellular connectivity is completely embedded, thanks to our partnerships with Verizon, Sprint and AT&T. All you have to do is hang your signage on the wall and get power to it. That's it. Plug and play. 

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