The cost of poor internal communications

Tuesday, March 3, 2009 by Chuck Gose
We know that there is a cost when communications don't happen the way we want. And that employees may waste time answering multiple emails or work to track down information that should be readily available.

Are you throwing away money due to poor employee communications?But did you know that this could cost half of a million dollars to small to medium-sized businesses (SMB) with 100 employees? I didn't. That is a load of cash. Think what that cost would be for companies who number in the thousands or even tens of thousands! That is a lot of money being thrown away.

This study examined 513 companies all over the world (including the US, Germany, Italy and the UK to name a few) and revealed that poor communication channels rob SMBs of 40% of their productive time. I'm not suggesting that digital signage is the magical elixir to solve all of the problems, but now is the time to examine your existing channels you have in place. Maybe digital signage fits, maybe it doesn't.

The study goes to on to reveal that poor employee communications leads to:
  • Increased operating costs
  • Unsatisfied customers
  • Impaired competitive advantage
One thing I'm not is naive. I know that not all messages are under corporate communications (thankfully) but often broken links in the communication chain lead to larger problems down the line. In any economic environment, let alone the one we're in now, can companies afford poor internal communications?

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Photo credit, dslrninja

Comments for The cost of poor internal communications

Wednesday, February 24, 2010 by Scott:
I would appreciate it if you provided a link to my website for the use of my photo on your website. www.dslrninja.com Thanks, Scott

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