Chicago isn't exactly my most favorite city. . . especially once the thermometer dips below 32 degrees. But I'll be there the next few days to attend the fourth annual Building Your Digital Signage Business summit put on by the Strategy Institute. Our very own Keith Kelsen, MediaTile's Executive Chairman, is chairing the event. Keith is still on his crusade for content so I'm hoping for some great conversation and discussion around the importance of it. No matter what the installation environment (corporate communications, retail, banking, etc.), we're all trying to do the same thing -- draw attention to the signage.
This year’s summit does not particularly cater toward internal communications applications though, but it should be valuable because many of the industry leaders presenting will address the impact of the weakened economy on the adoption and growth of digital signage in 2009
Maybe we'll see you there?
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