For those internal communications professionals who work in manufacturing environments, you are fully aware of the communications challenges that exist. It's likely that most of your employees do not have access to voice mail or email and therefore you rely on printed communications (newsletters, flyers, etc.) and line managers.
A well-crafted newsletter goes a long way in these environments. Newsletters allow you to put some context around business information, which is always key in the manufacturing world. But you're relying on employees to pick them up. They aren't perfect.
So you likely use line managers for urgent or even daily employee communications messages that you need to get out. Line managers are key resources to have on the shop floor. They are the glue that hold management and the shop floor, the cream in the middle of the Oreo so to speak.
But as vital as line managers are for employee communications, they can also be unreliable. They are very, very busy employees and unfortunately communications can fall down on their list of things to accomplish in a day.
This is where digital signage can be your ally. It is NOT a replacement for newsletters or line manager communications. But is an enhancement to your existing communications, and you have assurance that your messages are reaching the shop floor where the employees are.
__________________
Photo credit, mihoda
A well-crafted newsletter goes a long way in these environments. Newsletters allow you to put some context around business information, which is always key in the manufacturing world. But you're relying on employees to pick them up. They aren't perfect.
So you likely use line managers for urgent or even daily employee communications messages that you need to get out. Line managers are key resources to have on the shop floor. They are the glue that hold management and the shop floor, the cream in the middle of the Oreo so to speak.But as vital as line managers are for employee communications, they can also be unreliable. They are very, very busy employees and unfortunately communications can fall down on their list of things to accomplish in a day.
This is where digital signage can be your ally. It is NOT a replacement for newsletters or line manager communications. But is an enhancement to your existing communications, and you have assurance that your messages are reaching the shop floor where the employees are.
__________________
Photo credit, mihoda
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