A crusade for content

Tuesday, September 16, 2008 by Chuck Gose
In internal communications, we get inundated with content. Content for newsletters. Content for intranets. Content for press releases. We should know that content is important, but sometimes it can be a bit of an afterthought when you simply have to get the job done.

Yesterday I posted a link authored by MediaTile's very own CEO Keith Kelsen about the importance of content. Well, Keith is not leaving it at just a simple web posting. As the chairperson of the Digital Signage Association's (DSA) Content Best Practices Committee, he's on a crusade for content. Keith is bound and determined to prove that content is vital, even travelling the globe if necessary.
 
Check out Keith's travel schedule:
Still think content isn't important?

At the Philly event this week, Keith and DSA are previewing the upcoming release of a whitepaper titled, "Best Practices: Digital Signage Content." The best practices whitepaper was developed by the Content Best Practices Committee. Check out the full release for more information.
 
If you happen to be in New York City, Philadelphia or London, sign up to attend the shows and check it out.

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