One of digital signage's great strengths is its ability to display
content in multiple forms, including high-definition video (or
standard def), Flash, dynamic Flash, and even static images (like
jpgs, gifs & pngs). You can then use the content and the
platform to reach employees, customers or whoever your target
audience is with engaging messages.
But
inevitably the question arises: Can it play PowerPoint?
And so here's the problem. PowerPoint was never designed to be used
for
digital signage content. And
furthermore, most PowerPoint...
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(Today's guest entry comes
from Mike Foster,
CMO and Co-Founder of MediaTile)
Yesterday, I blogged
about the exciting activities being staged for tomorrow’s unveiling
of two new interactive digital signage hardware platforms in the
DFI TECH booth (#4583) at InfoComm 2011 – both
systems are powered by our MediaCast Video Presence system to
deliver live, 2-way video sessions over 4G. This is real 4G
digital signage!
Today, I’m pleased to report that our
MediaCast Content Management System is also
front and center at the show, powering Chilin...
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(Today's guest entry comes from Mike Foster,
CMO and Co-Founder of MediaTile)
Over the past six months MediaTile has been very active with both
Sprint and Verizon Wireless 4G launch events across the country as
new cities are “lit” with a new generation of high-bandwidth
wireless services.
As we near our 50th 4G launch event this week, customer reactions
to our “cloud-based” solutions – which deliver both the
advantages of 3G and 4G cellular (wireless) digital signage and SaaS-based content
management services – continue to be met with a...
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Diversified Media Group (DMG) is a
network and systems engineering company, responsible for the
management of day-to-day planning, engineering, installation,
content development and routine maintenance across a wide span of
business sectors. DMG is also the sister company of
Diversified Systems, one of the US’ largest A/V integrators, with
multiple offices from New Jersey to Seattle).
DMG recently deployed the
MediaTilesolution for AkzoNobel, which is the world’s largest global paints
and coatings company (brands include Devoe, Dulux,...
Here in a few days, I'll be heading out to Las
Vegas for the
2011 International Consumer
Electronic Show. Or as it's known to tech geeks as just CES. Or
Heaven.
I've been to Vegas for other monster shows, but I've heard CES is a
beast all it's own.
MediaTile will be
demoing our
HumanKiosk digital
signage in a few of the booths there. We'll have a blog post put up
tomorrow with additional details where you can find our technology
if you're in attendance.
If you're not lucky enough to be in Vegas, you can keep track of
event news on Twitter by...
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The fine folks at
Digital Screenmedia
Association are hosting a
FREE Digital Signage
for Retail webinar this Friday, December 17. You can
sign up immediately for the one-hour session.
MediaTile is not a sponsor of the
event, nor are we participating. I just thought it would be good
information to pass along. So if you're in retail (including banks)
and are looking at investing in a digital signage network, sign up
for the webinar.
Here are the details.
Digital signage can be one of
the most impactful shopper marketing technologies in use in...
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And that's why digital signage is not perfect.
A week or so ago, Paul Flanigan wrote a
blog post answering the question, "Why do we expect
digital signage to be perfect?" And this post was in comment to a
Tweet from Dmitry Sokolov. (Don't you just love social
media?!)
As I commented on Paul's post, I get frustrated when I read jabs
thrown...
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- By David Trounstine -
Some of our clients don't have the in-house expertise to create,
manage and deploy their own content. That's why our team exists. In
fact we have some clients who completely rely on us for everything
that is shown on their digital signage network. As the economy has
forced many of us to tighten up our budgets we are starting to
enable these clients take on some of the creative work in an effort
to help keep them in the black throughout these tough times. The
process is tougher than you might think, but it all comes down...
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(Today's Guest entry comes from Mike Foster, CMO and Co-Founder
of MediaTile) 
It is always very
satisfying when you can help local businesses do a better job of
building community ties, while at the same time improving their
product and service promotions. Our local supermarket chain,
The Scotts Valley Market, has deployed a digital sign above their
deli counter – in one of the highest traffic areas of the store
with good dwell time.
Their
goal is to augment existing promotions, while also informing
shoppers of all the community activities...
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For the next few days, I'm traveling across the New England area
with a client of ours who's been piloting
digital signage for the past three
months. They looked to MediaTile to help them augment and improve
their employee communications efforts.
This
is the halfway point of the pilot so it was a good time for me to
travel around with the project manager. We'll be traversing by
planes, trains and automobiles (one of my favorite movies) to make
it all happen. What's particularly cool about the visits is that we
are sitting down face-to-face with...
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