It's a common held belief that Europe tends to adopt digital technologies more quickly than the US in multiple verticals (maybe due to a lack continental real estate). I found an interesting article about bank reform and customer service in the UK and what aspects banks need to focus on:
I'll leave it up to you to read the details of these five points in the article, but it leaves me wondering what will these banks in the UK and across Europe do to meet these glaring needs and how quickly will the US parallel these efforts assuming digital signage platforms are, again, used as the problem-solvers? Let's see how these five points could play out.
With all due respect, it maybe the US that leads and Europe who follows, in part to MediaTile's Video Presence technology. Video Presence on the "HumanKiosk" would virtually put specialized banking experts in every branch and thanks to its ability to intelligently rout the video calls generated from the digital signage screens, customers could speak directly to these experts reducing confusion (speaking the customer's language) while choosing which banking experts to speak with (integrated customer service).
The Video Presence experience would allow banks to get unfiltered feedback from their customers (listen to your customers) without having to integrate social media platforms to do so...but they could if they wanted.
Five digital signage screens powered by MediaCast Video Presence could be support by only one remote banking expert, thus giving the bank brand five times the customer interaction at 1/5th the cost of traditional staffing (invest in customer service). Lastly, the HumanKiosk is the only solution set in the world able to provide this effective, delightful experience while simultaneously delivering all the benefits of traditional digital signage (think differently).
If the HumanKiosk is the answer, our European friends in banking and finance will have to come across the pond to find it. Or contact Nick Powley, whichever is easiest.
- Speaking the customer's language
- Integrated customer service
- Listen to your customers
- Invest in customer service
- Think differently
I'll leave it up to you to read the details of these five points in the article, but it leaves me wondering what will these banks in the UK and across Europe do to meet these glaring needs and how quickly will the US parallel these efforts assuming digital signage platforms are, again, used as the problem-solvers? Let's see how these five points could play out.
With all due respect, it maybe the US that leads and Europe who follows, in part to MediaTile's Video Presence technology. Video Presence on the "HumanKiosk" would virtually put specialized banking experts in every branch and thanks to its ability to intelligently rout the video calls generated from the digital signage screens, customers could speak directly to these experts reducing confusion (speaking the customer's language) while choosing which banking experts to speak with (integrated customer service).
The Video Presence experience would allow banks to get unfiltered feedback from their customers (listen to your customers) without having to integrate social media platforms to do so...but they could if they wanted.
Five digital signage screens powered by MediaCast Video Presence could be support by only one remote banking expert, thus giving the bank brand five times the customer interaction at 1/5th the cost of traditional staffing (invest in customer service). Lastly, the HumanKiosk is the only solution set in the world able to provide this effective, delightful experience while simultaneously delivering all the benefits of traditional digital signage (think differently).
If the HumanKiosk is the answer, our European friends in banking and finance will have to come across the pond to find it. Or contact Nick Powley, whichever is easiest.
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