Out of personal frustration that the major digital signage events
and associations pay very little attention to the growing amount of
corporate communication networks, I have decided to do something
about it.
With the help of Chris Bias and
Eli Lilly &
Company, I will be hosting the Digital Signage for Corporate
Communication conference on August 10 at the Lilly Corporate Center
in Indianapolis, IN.
The day-long event will provide attendees tips, tricks and
techniques for running an internal digital signage network and
improving communication....
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Earlier this week, our
award-winning
HumanKiosk was given a pat on the back from
Digital
Signage Today. The article highlighted how new technology will
change engagement through digital signage.
Keith Kelsen authored this article and is also the author "
Unleashing the Power of Digital Signage – Content
Strategies for the 5th Screen." Pulling a bit from the
article, Keith writes:
I am always impressed by the impact of
technology on media and then the impact that will have on us as
viewers and media creators: Even how we define "viewer" is in...
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Wow. You know when you go to conferences and you may not get much
out of them but you're still overly complimentary? This is not the
case at all. Day 2 of the Strategy Institute's Digital Signage
Content Strategies Summit was awesome. And those aren't just my
words, but the feedback from other attendees.
Aside from being a consumer myself, I don't have any experience in
the retail world and truly am not aware of the challenges they face
in the digital world. After yesterday, color me enlightened. Just
follow the hash tag
#DSContent and you can...
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And I learned it all from my online mistress. . .
Twitter.
I didn't get into Vegas until mid-day yesterday and didn't attend
any of the Tuesday
Digital Signage
Expo events. But thanks to Twitter and those who did tweeted
their comments, I followed the
#dse2010 hash tag to see what was going on.
So without further delay, here's some of the best advice I've ever
read on digital signage content...
This fantastic nugget was delivered by Jason Kates of
Argo Digital Solutions as part of
Tuesday's activities. What's great about the advice, beyond...
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Digital
Signage Expo is a week away and I'm ecstatic to report that
MediaTile will have quite
the presence at the event in Las Vegas. To reference a memorable
Bill Crystal quote in The Princess Bride, we are "storming the
castle."
We have a pretty good sized booth (
#1427) at
the convention center, but most importantly is that several of us
(employees and customers) are speaking at various sessions.
You can check out the
full schedule and details of
those speaking at panels and Lunch & Learns, but here are
the highlights:
- Wayne Ward, Sprint, VP,...
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We've seen Americans respond in positive and dramatic ways to help
Haiti and her people attempt to recover from the devastating
earthquakes. And getting the word out more and more only
helps.
Through a partnership between the
Ad Council and
MediaTile,
PSACasting.org
has three different Hatian relief PSAs that are available to
download for
any digital signage network.
It's important to note that you do not need to be a MediaTile
customer to take advantage of these PSAs or others provided by the
Ad Council. You just need to
log in or
sign up on...
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If you missed last week's Digital Signage
supplement in USA Today, you weren't the only one. The 16-page
pull-out supplement only appeared in Los Angeles, New York,
Chicago, and Washington, D.C. I suppose those are USA Today's
major markets because it reached more than two million
subscribers.
But unless you're in one of those cities or an industry junkie, you
likely missed it. If you're interested, you can
download
it courtesy of
Digital Signage Today.
Publications like this one (and the second time it's happened) is
truly great exposure for...
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Last
week, I was in Chicago for the Strategy Institute Building Your
Digital Signage Business. This is the fourth Strategy Institute
conference I've been to and it was another solid conference.
If you are interested in a conference "play by play" both myself
and David Drain tweeted throughout the show. You can follow along
at
#BuildDSBiz.
Though there was a sort of a good news/bad news situation with the
show. The good news? MediaTile had a 32" Digital Sign in a Box set
up there which generated a lot of questions through the two-day
show. The...
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Today's guest entry is contributed by Pegi
Patwardhan.
(
Pegi started as an advertising executive in 1998 at a b2b
technology agency, responsible for all media used in the marketing
mix (online, email marketing, direct mail, magazine, events).
Her focus has always been finding ways to shorten the sales cycle
for her clients - and has found MediaTile an excellent vehicle for
making that happen.)
Banking and digital signage together makes
sense. Customers have a need to know
and
learn about their finances. The bank team needs to have...
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While visiting a range of channel and cellular carrier partners
last week in the UK and the Benelux region I was able to spend a
day at the Self Service Expo and Digital Signage Show Europe at
Olympia in London.
One of our
value-added solution partners,
Box Technologies, was
exhibiting there, so I spent a day chatting with network operators
and prospective customers as they came across the Box stand.
I also met with Bill Yackey, Editor of Digital Signage Today, who
was speaking on both days of the show covering some great
statistics and trends...
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